As of 06.09.2022
1.1. The information in this Privacy Policy is intended to educate you about the purpose, scope and manner in which your personal information is processed within our entire online offering and all related websites, including their features and content (collectively referred to herein as "Website" or "Online Content"). , This statement applies to all platforms and devices (such as mobile devices or desktop PCs) on which our online offering is used or executed, regardless of the domain or system used.
1.3. The offer may at times process personal information, for example when entering these into the website.
1.4. Persons affected by data processing include all visitors to our online offer, including business partners, visitors and registered users, hereinafter referred to as "users". The terms used, such as "User", "Customer" or "Service Provider" are to be understood as gender-neutral.
1.5. All personal user data will be processed in compliance with the relevant data protection regulations. The basis for this is the existence of a legal permit and the consent of the user. Is the data processing for the performance of our contractual services (eg order processing) or the online service (eg to ensure and comply with legal regulations), or due to our legitimate interest (eg for the security of our online offer, analysis to optimize the safety and efficiency of our business, including profiling for advertising and marketing purposes, collection of reach and access data and third party services), we use data in the regulation of the legal permission framework.
1.6. The consent serves as the legal basis for the processing of contracts and services. The legal basis for the processing of the data to fulfil our legal obligations, and as a basis for the processing of the data to safeguard our legitimate interests.
2.1. A transfer of data to third parties takes place exclusively in accordance with legal requirements. It only takes place if this is necessary for the purpose of the contract or because of legitimate interests in our economic and effective business operations.
2.2. In order to comply with the legal requirements and for the protection of personal data, we also take appropriate legal, technical and organizational measures when using subcontractors.
2.3. If third-party services, tools or other means are used and the named seat of this provider is located in a third country, data transfer to that country is also likely.
3.1. In order to protect the data processed by us from accidental or intentional manipulation, destruction, loss or access by unauthorized persons, and to comply with the provisions of data protection laws, we make technical, organizational and contractual security arrangements according to the state of the art.
3.2. The encrypted transmission of data between our server and your browser is one of the security measures used.
4.1. For advertising purposes, we will create a user profile based on usage data (e.g., visits to our web pages or specific product interests) as well as content data (submissions to forms or customer account information) in order to be able to show users interesting product references and offers.
5.1. To process user requests (via email or contact form), the information will be processed in accordance with regulations.
6.1. Cookies are small files that are stored on users' media.
6.2. We mainly use cookies (session cookies), which are deleted from the respective storage medium at the end of the browser session. Session cookies are needed to For example, to allow shopping cart functions or to store your entries across multiple pages. However, we also use cookies that remain on the user's hard drive. This allows for automatic detection of the user when re-visiting and the preferred inputs and settings. These cookies are stored for a period of one month to 10 years on the hard disk and delete themselves after the given time. These cookies are primarily intended to make the online offer more user-friendly, secure and effective.
6.3. We also inform users within this Privacy Policy about the use of cookies in the context of pseudonymous range measurement.
6.4. If users want to avoid storing cookies, this option can be disabled in the browser settings themselves. Already stored cookies can also be deleted there, however, the exclusion of cookies can lead to functional restrictions of our online offer.
6.5. An objection to the use of cookies for the purpose of measuring reach and advertising purposes can be obtained through the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) the European website (http://www.youronlinechoices.com/uk/your-ad-choices/) and additionally the US-American website (http://www.aboutads.info/choices).
7.1. Any access to our servers is subject to our legitimate interest, thus corresponding data (so-called server log files), including date and time, amount of data, name of the accessed website, success report on the call, the operating system including browser type and version, the previously visited website, the IP address and the provider may be stored.
7.2. For the purpose of fraud or misuse the log files are stored for security reasons and then deleted after a given time period. If certain data is necessary for evidence purposes, the deletion will be postponed until the final clarification of the incident.
8.1. For the optimization, analysis and economic operation of our online offer, we rely on, Google Analytics. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland. Google uses cookies for the purpose of analysis with information about the use of the online offer by the users.
8.3. Google produces reports on the use of our online offer on our behalf. For this and for further services on our behalf, information about the activities of the users are collected within our offer. This information can also be used to create pseudonymous usage profiles.
8.4. In general, Google shortens the user's IP address within the EU or the EEA (IP anonymization enabled).
8.5. A combination of the IP address of the user and other Google data does not take place. Users can prevent the collection and processing of user data by downloading and installing the browser plug-in available at this link: http://tools.google.com/dlpage/gaoptout?hl=en The storage of cookies can also be done by Settings in the respective browsers are avoided.
8.6. In addition to the browser settings and Google's additional software, we offer another function to prevent data collection. Here you can see if the collection of your views via Google Analytics is activated on our website. You can also prevent capture by clicking "Disable Now". If you click the button, an HTML5 storage object is saved on your computer, which then ensures that no script is loaded by Google Analytics. If the site data is deleted in this browser, the link must be clicked again. Furthermore, the opt-out only applies within the browser you use and only within our respective webdomain where the link was clicked.
8.7. For further information on setting and contradictory possibilities as well as for data collection by Google, please contact Google directly: https://www.google.com/intl/de/policies/privacy/partners, https://www.google.com/policies/technologies/ads and https://www.google.de/settings/ads
9.1. We use the Marketing and Remarketing Services ("Google Marketing Services") of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland („Google“).
9.3. We use Google Marketing Services to better target advertisements for and on our website for the purpose of presenting to users, in particular, those ads of potential interest. Are z. For example, showing ads for products that the user was interested in on previous pages is called remarketing. On all websites (ours and others) where Google marketing services are activated, a Google code is executed immediately when the page is accessed and so-called (re) marketing tags (invisible graphics or code, also known as "web beacons"). incorporated) into the website. An individual cookie (or comparable technology) is thereby stored on users' devices. These can be set by different domains, including doubleclick.net, googlesyndication.com, admeld.com, google.com or invitemedia.com. The saved file contains data about the websites visited by the user and for which offers he showed interest. In addition, technical information about the operating system, the browser used, duration of the visit, referring websites and use of the online offer are stored. In general, Google shortens the user's IP address within the EU or the EEA (IP anonymization enabled). The IP address will not to be merged with other user data. Google may also process the user information with information from other sources of the Google marketing service pseudonym all user data. The storage thus includes neither name nor email address of the user. All relevant data are stored only as a cookie as a user profile. Ads are therefore not person-dependent but only cookie-dependent. If the user granted Google permission, the data can also be processed without pseudonymization.
9.4. The integration of advertisements of third parties takes place z. Based on Google's DoubleClick or AdSense. Both programs use cookies that allow ads to be displayed based on users' web page visits to the Internet, Google and its affiliate websites.
9.5. You can opt-out of Google Marketing Services interest-based advertising by using Google's recruitment and opt-out options: http://www.google.com/ads/preferences.
9.6. The overview page: Google's https://www.google.com/policies/technologies/ads provides more information on marketing data usage. Google's privacy policy can be found at: https://www.google.com/policies/privacy.
10.1. Our online offer also includes offers from third-party providers. Content and its presentation (such as videos or fonts) require that third parties recognize the user's IP address. For the transmission of the contents to the browser this is unavoidable. When selecting third-party vendors, we take care to only use those vendors who use the IP address only for delivery of the content. In addition, third parties may use web beacons or pixel tags to collect data for statistics and marketing. As a result, z. B. Information about the visitors of the website will be evaluated. All data may be stored in cookies on the device used by the user, pseudonymised. These data include technical information about the operating system and browser, as well as data on the use of the offer. This data can also be linked to data from other sources.
10.2. Below you will find an overview of the third-party providers we include, including links to the corresponding data protection statements. These also contain further information on possible conflicts as well as opt-out options if they are possible
11.1. Upon request, each user can obtain information about their personal data stored with us.
11.2. In addition, users have the right to have incorrect data rectified and to limit the processing and deletion of their personal data. In addition, the right to data portability can be invoked. An eventuality with future impact will be revoked.
12.1. Data that is not subject to a statutory retention period will be deleted as soon as it is no longer necessary for your purpose. If the deletion is not possible due to its purpose or other provisions, its processing will be restricted. Blocking the data prevents processing for other purposes.
12.2. The storage takes place in accordance with regulation (for trading books, inventories, opening balance sheets, annual accounts, trade letters, accounting documents, etc.) for 6 years, as well as (for books, records, management reports, accounting documents, trading and business letters, documents relevant to taxation, etc.) for 10 years.
Users can object to the future processing of their personal data in accordance with legal requirements at any time. The opposition may in particular be against processing for direct marketing purposes.
14.1. We reserve the right to change this privacy policy if the legal situation changes, as well as changes in our services or data processing. However, this applies exclusively with regard to declarations of data processing. If users' consent is required, or if elements of the privacy policy contain provisions of the contractual relationship with the users, changes are only possible with the consent of the users.
14.2. We ask users to regularly obtain independent information about the content of the privacy policy.
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